Founder & CEO
Business-minded and strategically driven compliance professional with a passion for supporting innovation, particularly guiding fintech start-ups on their regulatory journey. Specialising in digital money and digital assets, with expertise in navigating complex frameworks in these evolving spaces. Skilled at providing tailored advice to ensure the best possible start, emphasising the importance of doing the right thing and building credibility from the outset. A forward-thinking approach helps businesses thrive while maintaining trust and regulatory excellence.
Regulatory Consultant and Licence Specialist
John offers extensive experience in navigating complex licence applications and building strong, collaborative relationships with regulators. Skilled at aligning business needs with tailored, robust yet pragmatic compliance frameworks that support growth and sustainability. His expertise includes drafting clear, effective policies and procedures, and delivering engaging, impactful compliance training. Known for a practical approach, attention to detail, and the ability to bridge regulatory requirements and commercial objectives seamlessly.
FinTech Innovation Strategic Advisor
Seasoned C-suite executive with extensive experience in international banking and fintech startups, excelling in regulatory applications and governance, risk, and compliance frameworks. Proven board-level expertise as a director in UK financial startups and a non-executive director (NED) across industries. Skilled in strategic planning, fintech innovation, digital assets, banking, and payments. Adept at programme and project management, with deep knowledge of UK and EU financial regulations. A dynamic leader driving impactful change and sustainable growth.
Compliance Framework Design Specialist
Exceptional attention to detail ensures robust quality assurance, thorough risk management, and comprehensive compliance frameworks with effective controls. Skilled in analysing business needs and identifying pragmatic solutions for improvement, consistently delivering results. Ability to think outside the box enables innovative approaches to challenges, fostering growth and resilience. With a focus on excellence and precision, drives processes that enhance efficiency, mitigate risks, and support long-term success for the business.
Payments Innovation Advisor
With over 40 years in the payments industry, brings unparalleled expertise in understanding the evolving payments landscape and its intricate workings with a deep understanding of UK infrastructures like CHAPS (ex-CEO), Faster Payments, BACS, SEPA and Open Banking protocols. A trusted advisor to FinTechs, guides businesses on regulatory compliance, integrations, and scalability. Particularly strong on governance and an experienced iNED. Blends strategic vision with operational insights, transforms ideas into impactful, future-ready payment solutions.
Governance Specialist
Exceptionally well-organised Company Secretary with a deep understanding of the unique challenges and demands of start-ups. Experienced in establishing strong governance frameworks and ensuring seamless organisation from day one, enabling businesses to scale effectively. Skilled in managing board processes and implementing good governance and organisation. Known for a proactive, detail-oriented approach and the ability to instill best practices that drive transparency, accountability, and sustainable growth in fast-paced environments.
Amplify Finance
Providing top-tier CFO leadership and finance advisory services for startups and SMEs, they offer solutions tailored to diverse business needs. These include a dedicated Fractional CFO service, delivering premium leadership for growing businesses with complex financial requirements; a flexible CFO as a Service package for startups seeking tailored support with maximum value; and short-term project engagements, offering expertise for needs such as M&A, fundraising, or financial planning. Their strategic, scalable solutions adapt to evolving demands, ensuring financial growth and stability.
Knightbridge Tax
Knightbridge Tax specialize in navigating the complex and dynamic cryptoasset tax landscape. With over 15 years of international private client tax experience, they offer tailored solutions for individuals, trustees, supporting founders and employee, contractor and retail aspects for businesses. Since 2021, they’ve developed deep expertise in cryptoasset taxation, including NFTs, DeFi, and mining. As active members of the CryptoUK Tax Working Group and the HMRC Digital Asset roundtable, they stay ahead of regulatory changes to help clients stay compliant, optimize tax efficiency, and achieve financial clarity.
LJ Digital Ltd.
Jonathan is a digital marketing expert with over 20 years’ experience, helping fintech and blockchain brands build strong digital identities. He was part of the founding team at the Digital Pound Foundation, where he established the brand and led the growth of its online presence, including building a social media following of over 50,000. He also leads the digital marketing operations for CryptoUK, the UK’s leading trade association for crypto and digital assets. With end-to-end expertise spanning strategy, design, content, web, and social, Jonathan delivers fully integrated digital marketing solutions that drive engagement and growth.
